Here are 10 digital marketing stats that could impact your business:
- 73% of consumers prefer to do business with brands that use personal information to make their shopping experiences more relevant. (Digital Trends)
- 61% of consumers say they are more likely to buy from a company that provides custom content. (Demand Metric)
- Video marketing is the most popular content marketing strategy, with 85% of businesses using video as a marketing tool. (Wyzowl)
- In 2020, mobile devices accounted for 50% of all website traffic worldwide. (Statista)
- 40% of customers will leave a website if it takes more than three seconds to load. (Google)
- Social media advertising budgets are expected to double by 2023. (Statista)
- 91% of consumers say they have unsubscribed from company emails they previously opted into. (HubSpot)
- 82% of consumers read online reviews before making a purchase. (Yotpo)
- Influencer marketing campaigns earn an average of $5.20 for every $1 spent. (Influencer Marketing Hub)
- 80% of Instagram users follow at least one business on the platform. (Instagram)
By considering these digital marketing stats, businesses can better understand consumer behavior and adjust their marketing strategies to meet the needs and preferences of their target audience.
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4 replies on “10 Digital Marketing Stats That Will Impact Your Business”
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